Who Qualifies
Private coverage isn't meant for everyone.
And that's by design.
Because these plans are medically underwritten, healthy individuals and families tend to get keener pricing and better benefits than the marketplace offers. Here's who tends to gain the most.
01 — Self-Employed
The Independent Professional
Freelancers, 1099 contractors, and sole proprietors who want real coverage without footing marketplace prices for subsidies that will never apply to them. Premiums may be fully deductible.
02 — Business Owners
The Owner-Operator
Small business owners and LLC operators who want coverage tied to them rather than an employer. For healthy people, private plans frequently beat group options.
03 — Families
The Family That Deserves More
Families paying sticker price on the marketplace are often stuck funding benefits they don't use. For healthy families who qualify, private PPO plans can deliver more coverage for less.